Grow your business online
GROW YOUR BUSINESS ONLINE 88% of UK adults go online to search for goods and services, and one in ten people only use a smart phone to do it, according to Ofcom. That’s why it’s so important to a strong online presence and a mobile-friendly website. Here’s some valuable tips on what to do to […]
How is your website performing?
HOW IS YOUR WEBSITE PERFORMING? Does your website perform well in the Google rankings? As the number of websites continue to grow, only those which are mobile-friendly, well-protected and quick to load with useful and engaging content will succeed. This is why you need to regularly monitor and adjust your website strategy to keep up […]
Successful advertising and marketing in a Brexit world
Here are five ways to improve trust in your brand: Be authentic These days, consumers want to know about the people behind the business as well as their brand ethos. So, tell the story of why you started your business and how it’s grown. Talk about the people who are apart of your business and […]
Why your business needs a professional website
In the UK, over 90% of households have internet access. So, it’s surprising that one in four small or medium sized businesses don’t have a professional website. They are missing out on huge opportunities to grow and succeed. These days, the first thing most people do when looking for the kind of product or service […]
A guide to boosting your website content for the Search Engines
Do you want to attract more customers to your website but don’t know where to start or think it is all just too complicated? It is quite simple – you need high quality, SEO-friendly website content and plenty of it. Because the goal of a search engine is to provide users with information that best […]
What is the impact of GDPR on your social media marketing?
The General Data Protection Regulation (GDPR) came into force today, and marketers have been frantically cleaning their email lists to become compliant. But how will the new rules affect your social media activity? Facebook is expected to remain the most popular advertising medium, despite the recent Cambridge Analytica Scandal. However, if you use Facebook advertising […]
It’s spring – the perfect time refresh your website
Has it been a while since you reviewed your website? Then it could probably do with a freshen up. Are some of the pages beginning to look tired? Is there too much old content that’s going stale? Well beware, because a dusty website can easily give the impression that your business is unprofessional, disorganised and […]
GDPR: what you need to know on one page
GDPR stands for General Data Protection Regulation This new regulation gives people better control over what organisations can do with their personal information. The GDPR becomes law on 25th May 2018. The GDPR affects any organisation that handles people’s personal information, whether that’s customers, suppliers, staff or the public. If an organisation ignores the law, […]
Content marketing
How content marketing can help you stand out from the competition and grow your business Content marketing is an effective way to attract potential customers without directly selling or advertising to them. It is a process of creating high-quality, valuable content to attract, inform and engage a targeted audience using blogging, slide-shows, infographics, videos and […]