Archive for Print & Production

How to attract the right visitors to your therapy website

So, you need a website for your private practice. Whether it’s your first website, or a new, improved version of your current one, these six key points will help to ensure your website works to grow your therapy business. 1. Convey the right image First impressions count. So, your website homepage needs to look professional, […]

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International Women’s Day

Two Lizards celebrate International Women’s Day with a few thoughts On International Women’s Day we want to celebrate those forward thinking brands and businesses that are challenging outdated gender stereotypes. Like these six ads featured in Campaign today. Gender stereotypes have been the norm in advertising, but audiences are increasingly finding them offensive, annoying or […]

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Content marketing

How content marketing can help you stand out from the competition and grow your business Content marketing is an effective way to attract potential customers without directly selling or advertising to them. It is a process of creating high-quality, valuable content to attract, inform and engage a targeted audience using blogging, slide-shows, infographics, videos and […]

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New year, new ideas – 7 great marketing ideas for 2018

Here are 7 great marketing ideas you could incorporate in your plans to grow your business in 2018. Engage more with email Email marketing is effective and conversion rates nearly always outperform other marketing channels. On average, every £1 spent on e-mail marketing brings back £38. A regular newsletter featuring your latest offers and news […]

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Marketing trends to act on in 2018

Here’s our roundup of the latest marketing trends and statistics to help you plan your growth strategy for 2018. Strengthen your SEO rankings While 61% of marketers say improving SEO and growing their organic presence is their top marketing priority (HubSpot 2017), only 17% of small business owners invested in SEO this year (The Drum). […]

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