by admin on April 20, 2012
Owners of new and growing businesses, if they have any sense, try to keep costs down, work smart, grow only as fast as the business allows and keep a careful eye on cashflow. Very often that means staying small when the nature of the business demands that they look as big as possible. If you [...]
by admin on January 30, 2012
You don’t need a crystal ball to know that in 2012 there will be less money available to compete in a more competitive market place, with technologies emerging and burgeoning at the speed of light. But alongside predictions about the rise in m-commerce, Social Advocates and RFID tracking chips is a timely reminder (from the Mail [...]
by admin on October 11, 2011
Do websites give start-up businesses an advantage they wouldn’t have had a few years ago? This was one of the subjects recently covered on BBC Radio 4’s business programme The Bottom Line. The panel agreed: while too many people still start a business without actually knowing whether anyone will want to buy the product or [...]
by admin on September 19, 2011
Winchester-based specialist language consultancy The Language Development Partnership asked Two Lizards to create them a brand from scratch, a marketing strategy and website. The website is at the heart of a contact-based marketing strategy designed to build leads and sales with companies and academic institutions. See www.thelanguagedevelopmentpartnership.com
by admin on February 7, 2011
As marketing consultants specialising in creating effective websites, here’s something we hear from an awful lot of new clients: ‘We’ve got a website that doesn’t seem to do anything. The designers told us it’s Google-friendly. So why isn’t it making us any money?’ At this point we usually find the client’s website has been constructed [...]